Why did the website go to the gym?

To build an online presence.

All jokes aside, if you want to establish and boost your brand’s online presence, one effective approach is to include social media elements in your web pages. Data shows that online stores and websites with a social presence get an average of 32% more sales than those without, highlighting the importance of building an online presence to boost your profits.

While there are many ways to increase your website’s online presence, a strategic tactic is to integrate social media into your site. Besides promoting your new website for free, it’s also a great way to boost your online presence, brand visibility, traffic, and sales.

Start with the five tips below.

1. Display Your Social Media Feeds on Your Website

One of the simplest ways to incorporate social media into your website is to embed your social media feeds directly into your site.

Doing so lets visitors see your latest posts and updates on your…

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