Google Search Console is an indispensable tool for SEO as it provides data about the organic performance of a website or page.

Understanding how users search for products and services, measuring your site performance in the search engines, and getting recommendations for improvements are vital to SEO.

Originally known as Google Webmaster Tools, Google Search Console is the SEO tool that most SEO professionals either do use, or should be using for insights and technical health.

What Is Google Search Console (GSC)?

Google Search Console, also known as GSC, is a free service from Google that allows site owners to monitor their overall site health and performance using data directly from Google.

Among its many facets, GSC provides several valuable reports, including:

  • Impressions and Clicks.
  • Indexation.
  • Links.
  • Manual Actions.
  • Core Web Vitals (CWV).

GSC also allows site owners to take actions related to their site like:

  • Submitting a sitemap.
  • Removing URLs from the index.
  • Inspecting…

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