Welcome to the live blog coverage of the 8th edition of #SMLive, Social Samosa’s premier event, as we bring together industry thought leaders and enthusiasts from the A&M industry for a day of insightful discussions, trend analysis, and more.

Today’s virtual event promises to be an exciting journey through the ever-evolving digital landscape, with expert sessions on brand building, the battle between long-form and short-form video formats, the creator economy, and much more.

Tune in live to the session here, or catch the action on Social Samosa’s YouTube, X, and LinkedIn channels. Get ready to dive into the latest industry trends and takeaways, and let’s make this a day to remember.

2:40 PM – We’re live! Tune in to Social Samosa’s #SMLive for a day of industry insights and expert discussions. 

2:41 PMKaruna Sharma, Head of Content at Social Samosa and the event’s emcee, welcomes viewers and industry experts…

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