Instagram, the popular photo-sharing platform, has taken another step in augmenting its services ecosystem by adding keyword search to the Threads app.
Adam Mosseri, the CEO of Instagram, announced that the company is testing the new functionality in Australia and New Zealand, with plans to expand to more countries soon.
Screenshot from Threads, September 2023This move comes a few weeks after Mark Zuckerberg, CEO of Meta, hinted at upcoming features like search and web capabilities for Threads.
Testing Keyword Search On Threads
According to Mosseri, the test phase of keyword search on Threads has commenced in Australia and New Zealand.
Screenshot from Threads, September 2023Instagram plans to extend this functionality to other English-speaking countries shortly.
Moreover, efforts are underway to incorporate more languages into this feature as quickly as possible.
Mark Zuckerberg noted a few weeks ago that the Threads community is on a promising trajectory and spoke highly of the…
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