Thin content refers to content with little to no value to users. Automatically generated, syndicated, or scraped content, doorway pages, duplicate content, pages without originality, and low-quality affiliate content are examples of thin content. Pages stuffed with keywords may also be considered thin content. This may attract a penalty from Google, damaging your brand reputation and authority. Thin content hurts search engine optimization (SEO). It may result in high bounce rates, keyword cannibalization, bad user experience, and a lack of backlinks. However, you can still recover from it.

1. Identify Thin Content

Identifying thin content on your website is the first step toward fixing it. Auditing your site can help spot web pages with duplicate content, low word count, scraping issues, keyword stuffing, and poor-quality affiliate pages. You can use tools like Google Search Console Screaming Frog and Copyscape to crawl your website.

If you have several posts targeting similar…

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