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Content writing is a highly valued skill in the content marketing industry. It’s no wonder that 70% of marketers are now investing in content, with 40% of them saying that it is an essential part of their overall marketing strategy.
Content marketing gives your business an edge over competitors through better search engine optimization (SEO). With a solid content plan, you can target specific keywords and reach your target audience.
Not everyone is great at all business areas, though, and content writing can quickly become an overwhelming task. If you’ve decided not to go it alone, you can choose between a few content outsourcing options. These include content writing agencies, content writing freelancers, and AI content writing assistants.
In this article, we’ll cover what you need to know to choose a content writing service, the three types of content writing services you can choose from, and how AI can help.
Do you need a content writing service?
It’s worth asking yourself…