The Ultimate Guide to Writing Higher-Quality ‘Ultimate Guides’

The phrase “ultimate guide” indicates that a guide is the best, most comprehensive content out there on a given subject.

And, if you’ve ever run a search for a particular topic, you might have noticed that a lot of brands are claiming their guide to be the best.

This contrast has made people skeptical of the guides that are out there, especially when there seem to be a hundred or more “ultimate guides” on even the most mundane topics. 

So are ultimate guides still relevant? Are they still worth creating and, if they are, how do you make sure yours isn’t just like every other ultimate guide out there?

In this article:

1. How do you know a guide is “ultimate”? 
2. Why create an ultimate guide and are they still relevant?
3. How to write an ultimate guide your audience wants to read

How do you know a guide is “ultimate”? 

First of all, let’s cover exactly what an ultimate guide is.

It’s essentially…