Copywriting is one of the oldest marketing methods and is still in use today. A decision to learn copywriting is wise because web copywriting is in high demand. According to LinkedIn, hiring for such digital marketing roles grew by 33% in 2020.
Whether you’re a beginner copywriter or an expert content marketer looking to hone your copywriting skills, this article will help. We’re sharing major copywriting tips for beginners as well as exploring the various job opportunities available to copywriters today.
What is a copywriter?
A copywriter specializes in creating persuasive copy for websites, emails, print advertisements, products, and more. “Copy” is text designed to get readers to take a specific action, such as stopping to look at a billboard, buying a product, joining an email list, and so on.
Copywriting differs from content writing in that copywriters often write fewer words while needing to make a quicker or…
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