Establishing an AI Council for Marketing Teams: A Speech From VMware

SaaStr is an annual cloud computing conference with hundreds of workshops and speaking sessions over three days in Silicon Valley. One speaking session at the latest SaaStr in September was particularly near and dear to our hearts at Jasper: Establishing an AI Council for Marketing Teams. 

During the session, Jasper’s Head of Enterprise Marketing, Samyutha Reddy, introduced Jessica Hreha, head of global integrated campaigns and content strategy at VMware, who spoke about her experience…