The Secret to Crafting Google Ads That Convert

Sometimes search engine optimization (SEO) feels like gambling. You do your best to optimize your content and target keywords, but you’ll always need to play to Google’s latest whims. Most times you won’t see instant results, and even well-performing pages might take a hit after the next algorithm update.

You can take fate into your own hands somewhat by crafting pay-per-click (PPC) Google Ads. A well-crafted ad can drive traffic to your site and improve your conversion rate. And as a bonus it can appear above even the number one search result, meaning your product or service gets in front of more potential customers.

But the key here is to create an effective Google Ad campaign. Let’s take a look at some ways you can use Jasper’s artificial intelligence (AI) to help you craft targeted Google Ads headlines and copy, plus what steps you should take to help your ad catch the attention of your audience.

Skip ahead and take Jasper paid ads templates for a free test drive.

How to…