New Google AI Content Guidelines: Google Approves AI Content

Co-written by Amanda Laine and Chris Tweten, CEO and CMO of Spacebar Collective.

Google AI Content Guidelines Explained

When Google first announced the development of tools to identify AI-generated content that did not follow their guidelines, some in the SEO world responded with fear and anxiety over possible retroactive penalties for using artificial intelligence on their sites. 

Shortly after the announcement, Miranda Miller, the senior managing editor of Search Engine Journal, reported that Google’s algorithms could not recognize content generated through language models like Jasper. 

So does that mean you can get Jasper to write content without worrying about being punished by Google—no harm, no foul? 

The short answer is YES, for now. The initial panic around AI-generated content was overblown, and today we have a far more rational approach to its use: rewarding high-quality content, no matter how it’s produced.

Jasper has been designed and tested to generate quality content…